About the Brand

IVI is a contemporary, conscious jewelry brand with a modern approach to the traditional craft of luxury. Established in Los Angeles in 2016 by California-based designer Ivi Kyratzi, IVI produces its pieces in Tuscany, Italy. Maintaining a close connection to classic sensibilities, the brand builds on the concept of the neo-heirloom. Uncompromising quality is at the forefront of the brand’s mission. 

IVI offers a collection of intentional pieces that take an artful approach to everyday adorning – to be worn alone or stacked together. Paired with a white tee, or your finest. The line finds sensuality in contradictions, a comfort in simplicity and symmetry, an ode to the duality of the feminine and masculine in us all. IVI is ever-evolving yet remains dedicated to sourcing ethical materials and producing sustainably with precision for detail. 




Founder and Creative Director, IVI 

Ivi Kyratzi is the founder and creative director of IVI. Born and raised in Cyprus, an island country in the eastern Mediterranean sea. Ivi was exposed to the luxury fashion industry early on due to her parent’s involvement in the industry. In 2007, she relocated to the United Kingdom to study business, and in 2010 she continued her studies at the Parsons New School of Design in New York City. After graduating from Parsons with a degree in Fashion Design, Ivi ventured to Los Angeles where she initiated IVI, she has since found herself at home, using the city and its natural surroundings as her muse. 

In October 2016, Ivi met Gabriele Veneri, one of the jewelry industry’s most prolific manufacturers. Gabriele became a key figure in the development of the IVI brand. Together, Ivi and Gabriele bonded over a strong synergy and a shared mission to create a contemporary jewelry brand with a relentless drive to be at the forefront of sustainability, quality, and creativity. 

In September 2019, Ivi collaborated with the Italian house Agnona to design their first-ever collection of jewelry. The collection was showcased on the catwalk during Milan Fashion Week under the creative direction of Simon Holloway. The collection was described as “The luxury of Simplicity” by Vogue Italia.